Lauren Meyer 
Shopping is so often seen as a leisure activity, but it’s so much more than that. It’s a complex process of decision-making that involves the consideration of many different factors. But what are these factors? What influences consumer buying behavior? If you’ve ever been curious about the psychology behind shopping, you’ve come to the right … Read more Factors that Influence Consumer Buying Behavior
Artificial Intelligence (AI) has become a hot topic in the content marketing industry. Its ability to quickly produce large amounts of content that is both accurate and grammatically correct is impressive. It’s also been used to automate certain business processes in order to save time and money. Many companies rely on AI to generate high … Read more The Pros and Cons of Using an AI Writer
Sometimes when we hear about the term “artificial intelligence” we still think of robots taking over the world. Thanks to big blockbuster movies and books around the topic, this is a common misconception. What some people don’t realize is that artificial intelligence is already a part of our everyday lives. If you’ve ever used Alexa, … Read more Is AI the Future of eCommerce? Here’s What We Know
With so much information available on the Internet today, it can be difficult to know which sources are reliable. The constantly evolving world of marketing means that keeping up with changing trends can be a challenging task. There are countless blog posts available that claim to offer quick fixes and easy tips and tricks of … Read more The Top 10 Marketing Blogs to Follow in 2023
Artificial intelligence, or AI, is the term used for teaching machines to perform human tasks. They are equipped with human-like intelligence and the ability to expand their capabilities as they come across new information. While I know this sounds intimidating, the technology has huge advantages in the content creation process. AI article writing is a … Read more How to Use an AI Article Writer, and Why You Should
As another year comes to an end, and with the festive season around the corner, businesses start to think about their holiday campaigns. The holidays are a time when people are looking forward to a well-deserved break, and are generally feeling happier and more relaxed. It also means they’re more likely to spend money on … Read more Making the most of festive season marketing: Here’s How
The world of artificial intelligence (AI) is evolving at a dizzying rate. It’s changing the way that people live, work and think. In recent years, this technology has been making waves in the content writing industry, with AI writers increasing in popularity. While these writers aren’t yet capable of producing content that meets the quality … Read more 5 of the Best Free AI Writers for 2023
As we move further into the digital age, it’s becoming increasingly important for businesses to have a strong online presence. One of the biggest contributors to this is a strong SEO strategy. Search Engine Optimization (SEO) is the process of optimizing a website for Google’s search algorithm, with technical SEO having a huge impact on … Read more 12 SEO Trends for 2023, and How to Apply Them
In today’s digital age, having a strong online presence is essential for any business looking to succeed. However, navigating the ever-evolving landscape of digital marketing can be an overwhelming and time-consuming process. It’s especially difficult for those without a background in marketing. As a business owner, you may find yourself struggling to keep up with … Read more 8 Signs it’s Time to Hire a Professional Digital Marketer